15 Best Business Ideas with Low Investment in India

What is the Cheapest Business to Start in India?

Have you ever dreamt of starting your own business but hesitated because of the lack of capital? Well, it’s time to put those doubts to rest as we will now share with you the best business ideas with low investment in India. The Indian market is thriving with countless opportunities for aspiring entrepreneurs, regardless of their financial resources. In fact, some of the most successful businesses in India have emerged from humble beginnings, proving that money is not always the deciding factor when it comes to entrepreneurial success. From technology startups to retail ventures, individuals have tapped into their passions, skills, and creativity to blaze a trail in the business world.

This article will unveil the secrets behind their achievements, providing you with the inspiration and confidence to venture into the world of business with a low-cost business idea.

What is a Low-Investment Business Idea?

A low-investment business idea is basically a venture that requires minimal financial input to get started. It’s a way for people with limited funds or resources to kick-start their own business and generate income. Think of it as a cost-effective option for aspiring entrepreneurs. These ideas are often focused on utilizing existing skills or resources and do not require large sums of money for equipment or inventory. Examples include starting an online store, offering freelance services, or creating and selling digital products. The beauty of low-investment business ideas lies in their flexibility and accessibility, allowing anyone with determination and dedication to pursue their entrepreneurial dreams.

Key Factors to Consider Before Starting

Before starting any venture, there are several key factors that need to be carefully considered by business owners.

Objectives: Clearly define the objectives and goals of the project. It is crucial to thoroughly research the market and identify a niche that has the potential for growth and profitability. Conducting market research will provide valuable insights into consumer preferences, competition, and trends, allowing entrepreneurs to make informed decisions about their business idea.

Available Resources:  While low-investment businesses may require less initial capital, it is still essential to carefully budget and plan for expenses. Entrepreneurs should calculate projected revenue and expenses, taking into account factors such as overhead costs, marketing expenses, and potential fluctuations in sales. This financial planning will help ensure that the business remains sustainable and profitable in the long run.

Market Research: Conduct market research to determine the demand for the product or service that the project aims to deliver. Understanding the market demand will help identify potential customers and competitors.

Competition: Analyze the competitive landscape to determine the level of competition and identify key competitors. Understanding the competition will help in developing strategies to differentiate the product or service and gain a competitive edge.

Skills : Furthermore, entrepreneurs should evaluate their own skills, experience, and passion for the chosen business idea. Starting a business requires dedication, perseverance, and a willingness to learn. It is important to choose a business that aligns with one’s strengths and interests to increase the chances of success.

Regulatory requirements: Understand the regulatory environment and the compliance requirements relevant to the project. Failure to comply with regulations can result in legal complications and penalties.
By carefully considering these key factors before starting a project, entrepreneurs and managers can make informed decisions and increase the chances of success.

Overall, starting a low-investment business can be an exciting endeavor, but it requires careful consideration of these key factors. Thorough research, financial planning, evaluation of skills and passion, and compliance with legal requirements are all essential for setting up a successful low-investment business.

Top 10 Best Business Ideas With Low Investment in India

Here’s a list of profitable business ideas with very low investments that might appeal to you.

Affiliate Marketing

Affiliate marketing is a form of performance-based marketing where businesses reward individuals or affiliates for each customer brought in through their own marketing efforts. Affiliates use various tactics such as advertising through digital media, email marketing, and blogging to promote products or services.

When a customer makes a purchase through an affiliate’s unique tracking link, the affiliate earns a commission. This type of marketing is beneficial for both the business and the affiliate, as it allows businesses to expand their reach without the need for additional marketing resources, and affiliates have the potential to earn passive income by leveraging their existing online presence and audience.


Dropshipping is one of the most profitable business models where the entrepreneur doesn’t need to keep inventory of the products they sell. Instead, they partner with a supplier who handles the product storage, packaging, and shipping to the customer. This allows the entrepreneur to focus on marketing and customer service. Many successful brand examples, like Oberlo and Shopify, have earned significant profits and revenue by utilizing dropshipping as their business strategy.

Tuition/coaching classes

Tuition and coaching classes have become increasingly popular in recent years, with many successful brand examples emerging in the market. These classes not only provide academic support but also additional skills to students, such as time management and organizational skills.

Yoga instructor

A yoga instructor plays a crucial role in guiding individuals to achieve physical and mental well-being through yoga practices. They create a peaceful and welcoming environment for their students, while also challenging them to push their boundaries. Successful brand examples in the field of yoga instruction include Lululemon and YogaWorks, both known for their high-quality products and exceptional teaching methods. These brands have established themselves as leaders in the industry, setting a benchmark for other yoga instructors to strive towards.

Tiffin services

Tiffin services have become increasingly popular in metropolitan cities, providing busy professionals and students with convenient and healthy meal options. Successful brand examples like Swiggy, FreshMenu, and Zomato have capitalized on this trend, offering a variety of delicious, home-cooked meals delivered right to the customer’s doorstep. These services have revolutionized the way people consume food, creating a win-win situation for both the consumers and the businesses.

Travel agency

A travel agency is a company that specializes in providing travel and tourism services to individuals or organizations. They help customers with various aspects of their trips, such as booking flights, arranging accommodations, and planning itineraries. Successful brand examples in the travel agency industry include Expedia, Booking.com, and TripAdvisor, which have gained popularity and trust through their user-friendly platforms and reliable customer service.

Home-Based Bakery

There are many successful brand examples in the home-based bakery industry. These businesses have created a niche for themselves by offering unique and delicious baked goods from the comfort of their own homes. Customers appreciate the personalized touch and quality of products, which has contributed to the success of these home-based bakeries.

Custom Gift Store

A custom gift store is a business that specializes in creating personalized gifts for customers. These stores can offer a wide range of customized items such as engraved jewelry, monogrammed clothing, and personalized mugs. Some successful brand examples in this industry include Things Remembered and Personalization Mall, which have gained popularity for their high-quality products and unique customization options.

Food Delivery business

The food delivery business and catering business has experienced a significant boom in recent years, with more and more consumers opting for the convenience of having their favorite meals delivered right to their doorstep. This surge in demand has led to the emergence of several successful food delivery brands in the market. One such example is Uber Eats, a brand that has gained immense popularity due to its seamless app interface and wide selection of restaurant options. Another well-known brand in this space is DoorDash, which focuses on partnering with local restaurants to offer a diverse range of cuisines to its customers. These brands have successfully capitalized on the growing trend of food delivery, establishing themselves as trusted names in the industry.

Event/Wedding Planner

Event and wedding planners play a vital role in event management for parties and weddings. Their expertise in coordinating and executing flawless events helps create memorable experiences for clients. From coordinating logistics to managing vendors, these professionals ensure that every detail is meticulously planned and executed. They bring their creativity and organizational skills to the table, ensuring that events and weddings are executed seamlessly and leave a lasting impression on guests.

HR/Recruitment services

HR/Recruitment services play a crucial role in establishing a successful brand. Companies like Google and Facebook have set the benchmarks with their excellent recruitment strategies and employer branding. These successful brand examples highlight the significance of investing in HR services to attract top talents, create a positive work environment, and build a strong employer brand image.

Social Media Management Services

Social media management services are crucial for businesses looking to establish and maintain a strong online presence. With the rise of social platforms, companies can engage with their target audience and build brand awareness. Successful brand examples like Nike and Coca-Cola have utilized these services to effectively communicate their message, boost customer engagement, and ultimately drive sales. Expertly managing social media channels enables businesses to stay at the forefront of their industries and connect with consumers on a more personal level.

Success Stories Of Best Business Ideas with Low Investment and High Profits

Case Study: ChaiPoint – Journey from Just 50 Lakhs to Multiple Franchises


Chai Point: Chai Point is a popular chain of tea outlets in India that offers a variety of freshly brewed teas and snacks. Founded by Amuleek Singh Bijral in 2010, Chai Point started with a modest investment of around 50 lakhs. The brand focused on providing high-quality and affordable tea options to cater to India’s tea-loving population.

Chai Point’s success can be attributed to its strategic locations, consistent quality, and innovative technology integration. They introduced IoT-enabled teapots to maintain tea freshness and temperature at their outlets, enhancing customer experience. Additionally, their mobile app allowed customers to order and pay for their chai conveniently.

With an initial investment of 50 lakhs and a dedication to delivering a quintessential Indian beverage in a modern and accessible way, Chai Point has grown into a significant player in the fast-casual food and beverage space.


In the vibrant landscape of India’s culinary ventures, Chai Point’s remarkable tale illuminates the potential of how a small business idea combined with a rich blend of innovation and dedication, can stir up a recipe for remarkable accomplishment.


Case Study: Banza – From Kickstarter to Culinary Sensation


Banza: Banza’s journey began humbly with a Kickstarter campaign, where their goal was simple: to reinvent pasta. By swapping out traditional wheat flour for protein-packed chickpea flour, Banza created a healthier alternative that catered to the growing demand for nutritious options.

While their initial investment was modest, Banza’s marketing strategy was bold and clever. Leveraging the power of social media and engaging storytelling, they showcased their unique product, emphasizing its health benefits and tastiness. Their posts weren’t just about pasta; they shared a story of transformation, inspiring consumers to rethink their relationship with food.

What truly set Banza apart was their engagement with their community. They encouraged users to share recipes and experiences using their pasta, turning customers into brand ambassadors. This sense of belonging resonated with health-conscious consumers and foodies alike.

As buzz grew, so did their influence. Local media picked up their story, magnifying their reach without straining their budget. Collaborations with wellness influencers and partnerships with like-minded brands further bolstered their credibility.

With every twirl of their chickpea pasta, Banza became more than a product – it became a symbol of a culinary revolution. From Kickstarter to supermarket shelves, their journey showcases that even in a competitive market, an innovative idea, coupled with a genuine connection to your audience, can transform a small investment into a recipe for success.


In the heart of India, where dreams take flight against all odds, Banza’s story serves as a mouthwatering reminder that with passion, purpose, and a pinch of resourcefulness, any entrepreneur can carve out their own flavorful path to triumph.


Exploring Best Business Ideas with Low-Investment in India

The Rental Business Opportunity: Unlocking Income with Low Investment

low investment business ideas


Rental businesses offer the advantage of generating passive income while requiring relatively low capital investment compared to other business ventures. Whether it’s equipment, vehicles, or even real estate, there are various opportunities to explore in the rental industry. With strategic planning and careful research, it is possible to find profitable niches within the rental market that can generate consistent cash flow. By identifying the demand for specific rental items or services in your area, you can tailor your business to meet those needs and maximize profitability.

It is also crucial to establish clear rental policies and procedures to protect your assets and ensure a smooth operation. Additionally, leveraging digital platforms and marketing techniques can help attract clients and grow your rental business with limited investment. With dedication, creativity, and a customer-centric approach, a rental business with limited investment has the potential to thrive in today’s competitive market.

Navigating Freelance Ventures: Low-Cost Business Idea to Independence

small business ideas

Freelancing has become an increasingly popular way for individuals to earn income in today’s digital age. With the rise of technology and the internet, freelancers have the opportunity to work remotely and offer their services to clients from all over the world. This flexibility allows freelancers to create their own schedules and work on projects that align with their skills and interests. Whether it’s graphic design, writing, programming, or marketing, there is a wide range of freelance opportunities available.

One of the main advantages of freelancing is the potential for unlimited earning potential. Unlike a traditional 9-5 job, freelancers have the ability to take on multiple projects simultaneously and charge their clients accordingly. This means that the more skilled and experienced a freelancer becomes, the higher their earning potential. Additionally, freelancers have the opportunity to negotiate their rates and charge premium prices for their services, especially if they have a strong portfolio and positive client feedback. However, it’s important to note that freelancing requires discipline and self-motivation as freelancers are responsible for managing their own time and meeting deadlines.

Low Investment Retail Business in India

business ideas in india

Starting a low investment retail business in India can be a lucrative opportunity for aspiring entrepreneurs. With the right strategy and planning, one can establish a successful retail venture without the need for a large capital investment. One of the key advantages of a low investment retail business is that it allows individuals to enter the market with limited financial resources, reducing the risk involved.

There are various low investment retail business ideas that one can explore in India, such as online reselling, mobile food carts, thrift stores, and small convenience stores. These businesses require minimal upfront costs and can be operated on a small scale initially, allowing entrepreneurs to test the market before expanding further. Additionally, with the rise of e-commerce and digital platforms, starting an online retail business has become even more accessible and affordable.

To succeed in a low investment retail business, it is essential to focus on factors like product selection, customer service, and marketing. Identifying a niche market or unique selling proposition can help differentiate the business from competitors and attract customers. Building strong relationships with suppliers and negotiating favorable terms can also help keep costs low and maximize profitability.

The Travel Agency Venture

low-investment business


Starting a low investment travel agency venture can be a profitable and exciting opportunity. One way to minimize investment is by starting as an online travel agency. With the advancement of technology, the internet has become a powerful tool for businesses. By operating online, entrepreneurs can eliminate the need for a physical office space, which significantly reduces costs. They can also reach a wider audience by utilizing social media platforms and online advertising.

Another way to keep the investment low is by focusing on niche markets. Instead of trying to compete with large travel agencies that cater to a wide range of customers, entrepreneurs can specialize in a specific type of travel, such as adventure travel or luxury travel. By targeting a niche market, they can differentiate themselves from competitors and attract customers who are willing to pay a premium for specialized services.

In addition to these strategies, entrepreneurs can also form partnerships with hotels, airlines, and other travel service providers to negotiate better deals for their customers. By offering exclusive discounts and packages, they can attract more customers and increase their revenue.

Overall, starting a low investment travel agency venture requires strategic planning and creativity. By leveraging technology, targeting niche markets, and forming partnerships, entrepreneurs can establish a successful travel agency without having to make a significant financial investment.

Custom Gift Businesses

low-cost business idea

One of the advantages of starting a custom gift business is the low investment required. Unlike traditional brick-and-mortar stores, a custom gift business can be easily set up online with minimal overhead costs. Entrepreneurs can leverage e-commerce platforms and social media to promote their products and reach a wider audience without the need for expensive retail space.

Another benefit of starting a custom gift business is the ability to offer personalized and one-of-a-kind products. Customers are increasingly looking for unique gifts that cater to their individual preferences and interests. By offering customized options, entrepreneurs can provide a more personalized shopping experience and stand out from the competition.

To succeed in the custom gift business, it is essential to have a strong understanding of the target market and trends. Researching popular gift items and staying up-to-date with current design trends can help entrepreneurs create products that are in high demand. Additionally, investing in quality materials and ensuring timely delivery can help build a loyal customer base and establish a reputation for excellent customer service.

Tips for Success: Navigating Low-Investment Business Triumph

Starting a low-investment business can be a challenging endeavor, but with the right strategies and mindset, success is within reach. Here are some tips to navigate the path to triumph in a low-investment business

  • Research and choose the right niche
  • Develop a solid business plan
  • Focus on a niche market
  • Embrace Digital Marketing
  • Build Strategic Partnerships and a Strong Network
  • Focus on Building Customer Relationships
  • Stay Adaptable and Flexible
  • Update with the Current Market Trends
  • Improvise your product or service
Starting a business can seem like a lot, but following these steps will help make sure you’re successful.

Overcoming Challenges: Low-Investment Entrepreneurship’s Path to Victory

initial investment

Low-investment entrepreneurship can be a challenging endeavor, but with the right strategies and determination, victory is within reach. Let us discuss some of these challenges.

Lack of Financial Resources : One of the major challenges faced by low-investment entrepreneurs is the lack of financial resources. However, this obstacle can be overcome by adopting a lean approach to business operations. By minimizing expenses and focusing on cost-effective strategies, entrepreneurs can make the most of their limited resources and achieve success.

Attracting investors or securing loans : Another challenge faced by low-investment entrepreneurs is the difficulty in attracting investors or securing loans. To overcome this hurdle, it is important for entrepreneurs to showcase their passion, dedication, and potential for growth. By creating a compelling business plan and demonstrating their ability to generate revenue, entrepreneurs can increase their chances of obtaining funding from investors or financial institutions.

Competition from established players: low-investment entrepreneurs often face stiff competition from established players in the market. However, by identifying a unique selling proposition and targeting a niche market, entrepreneurs can differentiate themselves from competitors and carve out a successful niche for their business. Additionally, leveraging the power of social media and digital marketing can help low-investment entrepreneurs reach a wider audience and gain a competitive edge.

Scaling The Business: A business owner trying to scale a business faces difficulties in resource limitations, finding suitable talent, maintaining quality, operational inefficiencies, securing funding, market uncertainty, and adapting to growth. Overcoming these hurdles demands strategic planning, innovative thinking, and adept management. Learn how to scale a business effectively.

Embark on Your Own Low-Investment Business Journey

While low-investment entrepreneurship may present its fair share of challenges, it is possible to overcome these obstacles and achieve victory. By adopting a lean approach to business operations, attracting investors or securing loans through a compelling business plan, and differentiating themselves from competitors through unique selling propositions and effective marketing strategies, low-investment entrepreneurs can pave their path to success. With determination, resilience, and strategic decision-making, victory is indeed attainable in the world of low-investment entrepreneurship.

So, if you have a passion or a great idea, don’t let a lack of funds hold you back. Start small, think big, and take the first steps towards building your dream business today.

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Frequently Asked Questions

What Are Some Best Business Ideas with Low Investment in India?

Explore low-investment business ideas in India such as online reselling, content creation, tutoring, food delivery, freelancing, handmade crafts, event planning, pet care, custom gifts, and more. Choose based on your skills and passion to start a profitable venture with minimal capital.

How Can I Determine the Right Business Idea for me?

To find the right business idea, assess your skills, interests, and the market demand. Consider what you’re passionate about and skilled at. Research potential business ideas, evaluate their profitability, and analyze the competition. You can also seek advice from mentors or experts in the industry to gain insights into viable options. Dev Gadhvi is one such business coach who helps people to build their passion into their business. Attend this webinar to learn how to build your business from scratch or elevate your small business.

Is it Possible to Start a Successful Business with 1 Lakh Rupees?

Absolutely! Many successful businesses have been started with a low investment. The key is to carefully choose a business idea that has the potential to generate profit. Some profitable business ideas that can be started with a low investment include starting an online store, offering custom gift services, or providing specialized consulting services.

How much initial investment is usually required to start a business?

The initial investment required to start a business can vary greatly depending on the industry and the scale of the business. However, with 1 lakh, you can start many small businesses. It’s important to plan and allocate your investment wisely, considering factors such as equipment or inventory costs, licensing fees, marketing expenses, and any required renovations or setup costs.

Can I start a business while working a full-time job?

Yes, it’s possible to start a business while working a full-time job. Many entrepreneurs begin their ventures as side projects. However, it requires effective time management, dedication, and careful planning.

Also Read: Three Creative ways to earn extra income while working full-time

What are the key challenges of Starting a business with limited capital?

Some challenges of starting a business with limited capital include:

  1. Limited resources for marketing and operations.
  2. Difficulty in scaling up due to financial constraints.
  3. Potential cash flow issues.
  4. Need for creative funding solutions.
  5. Competition from businesses with larger budgets.
  6. Overcoming these challenges requires resourcefulness, careful financial planning, and a strong focus on delivering value to customers.

How can I Secure Funding if I need more Capital for my business?

If you require additional capital beyond your initial investment, consider options like personal savings, family and friends’ contributions, microloans, crowdfunding, or seeking angel investors. Prepare a solid business plan to present to potential investors and lenders, outlining your business idea, market potential, and how the funds will be used.

What Are Some Tips For Managing a Low-Investment Business Successfully

To manage a low-investment business successfully, focus on:

  1. Prioritizing essential expenses.
  2. Offering high-quality products or services to build customer loyalty.
  3. Leveraging digital marketing for cost-effective promotion.
  4. Continuously monitoring your finances and adapting to changes.
  5. Exploring partnerships and collaborations to expand your reach.

Remember that success comes from a combination of smart decisions, hard work, and adapting to the evolving business landscape



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